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Since I run a company that provides enterprise software technology, the subject of this blog post may seem odd. Certainly, enterprise business applications have provided organizations with tremendous value over many years. While that is true, the question I am asking has more to do with the long term lifecycle of a business application. Markets and customer demands change over time. Therefore, businesses must change over time. Processes must change over time. People must change over time. And, to support all of this, business applications must change over time. I have heard countless times from executives that the reason they perform a process a certain way is because their technology forces them to do it in that manner. In some instances, a system imposed process can be a good thing, helping a company adopt best practices that are known to be assets in other organizations. In some cases, such system-mandated processes are neutral in their impact. But, in many cases, being locked into an antiquated method of doing business can be devastating.
The rate of change in business today is seemingly greater than at any point in time in recent memory. Businesses and consumers demand nearly instant adjustment to evolving preferences. The winners in many markets are those companies that are most nimble. Most business applications promote some efficiency gains when they are initially built. Over a period of time, however, they might be making a very bad process very efficient. Inflexible technology is often the culprit but the issue also has to do with organizational structure and culture. Many groups provide their internal IT departments with complete control over all aspects of their applications. In order to change any system process, IT has to bless the idea and then figure out a way to implement it. There are many other examples of similar challenges in other departments too. A typical result is that the business needs in support of innovation are often not met. There are many dimensions to this discussion and I’m not suggesting that IT should let business owners run rampant in changing anything they want at will. The point I’m making is that technology and business have to go hand in hand, both supporting rapid innovation and the idea of experiential learning.
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